CRM DEVELOPMENT for digital businesses
We develop custom CRM systems that centralize customer relationships: sales pipeline, follow-up automation, reports and integrations with existing tools.
CUSTOM CRM • PIPELINE • AUTOMATION • REPORTS • INTEGRATIONS

We build CRM systems that adapt to your sales process, not the other way around. Unlike generic solutions that force you to change how you work, a custom CRM reflects your exact sales stages, customer types and communication flows. We automate follow-ups, centralize interaction history and provide complete pipeline visibility — all in a simple interface your team will naturally adopt.
What we include
CUSTOM CRM
CRM systems built on your sales team exact needs, without unnecessary features.
PIPELINE & AUTOMATION
Visual sales pipelines with automation: automatic follow-ups, lead scoring and recurring tasks.
REPORTS & ANALYTICS
Dashboards with sales metrics, forecasting, team performance and exportable reports.
Why choose us
Visual & Customizable Sales Pipeline
We build drag-and-drop sales pipelines with fully customizable stages that reflect your real process. Every deal includes custom fields, attachments, notes, tasks and complete interaction history. We implement multiple views — Kanban board, table, calendar and timeline — for different perspectives on the same data set. Automatic lead scoring based on behavior, per-stage closing probability and revenue forecasting. The pipeline syncs in real-time between all team members, with notifications at every status change.
Follow-up & Communication Automation
We automate communication with customers and leads to never miss an opportunity. We implement automatic email sequences based on pipeline stage, follow-up reminders, customizable email templates and open/click tracking. We integrate with Gmail and Outlook for bidirectional email sync, with WhatsApp Business API for messaging and with VoIP phone systems for automatic call logging. Every interaction is automatically saved in the customer profile for complete context in every conversation.
Sales Dashboards & Forecasting
We provide complete visibility into sales team performance through interactive dashboards with essential metrics: conversion rate per stage, average deal value, average sales cycle, individual and team performance, profitable lead sources and monthly/quarterly revenue forecasting. Reports are exportable to Excel and PDF, auto-schedulable and configurable per role. Managers see the team overview, each agent sees their own pipeline and targets, and the commercial director sees the financial forecast.
Integrations with Existing Tools
Your custom CRM connects with all the tools your team already uses: email (Gmail, Outlook), calendar (Google Calendar), accounting (Saga, FGO, SmartBill), invoicing, ERP, VoIP telephony, chat (Slack, Teams) and web forms. No more manually copying data between systems — everything syncs automatically. We implement bidirectional APIs that allow both import and export of data, plus webhooks for real-time actions. We migrate data from your current CRM (Salesforce, HubSpot, Pipedrive or spreadsheets) without information loss.
Contact Management & Segmentation
We centralize all customer information in one place: contact data, company, purchase history, interactions, preferences and associated documents. We implement advanced segmentation allowing contact filtering by any combination of criteria: industry, company size, lifetime value, last interaction, acquisition source and custom fields. Segments are dynamic — they auto-update when data changes. Ideal for targeted email campaigns, inactive customer reactivation and identifying cross-sell and upsell opportunities.
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Frequently Asked Questions
What do I need in order to start the project?
To get started, we need the visual identity elements (logo, fonts, colors), the content, and the images you want to include. If you don’t have them yet, we can help you create them or choose suitable options together.
How long does it take to build a website?
A presentation website typically takes between 4 and 6 weeks to complete. For more complex projects, such as online stores (e-commerce) or custom platforms, the timeline can extend to 8–12 weeks, depending on the required features.
Will I own the website after it is completed?
Yes, 100%. After the final invoice is paid, you receive full ownership rights to the code, design, and content. We believe in transparent partnerships, not in retaining clients’ assets.
How much does it cost to build a website?
Each project is unique. Our basic packages start at 2400 + VAT, and custom solutions are priced based on complexity. We provide a detailed quote immediately after our initial consultation.
What is the payment structure?
We usually work with a 50/50 payment structure: a 50% upfront deposit to secure your spot in our production schedule, and the remaining 50% upon completion, after the website has been tested and is ready for launch. For complex projects, the payment structure will be optimized by mutual agreement.
Are there any recurring monthly fees?
In addition to the one-time development cost, you will need to pay annually for the domain and hosting services (approximately €20–€30 per month). We also offer optional maintenance packages to ensure your website remains secure, up to date, and running smoothly.
Let's discuss your CRM
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Let's build together
The Wizards Hive team transforms ideas into high-performance digital solutions.






